LIACOM researchers Sandra Miranda and Jorge Veríssimo participated in the INTRACOM 2024 congress, in Tenerife, between the 3rd and 5th of December.

Sandra Miranda presented a communication on the subject “Follower-Influencer relations in a global connected world”, while Jorge Veríssimo’s communication focuses on the “Evolution and contributions of advertising discourse to the empowerment of women in society”.

The INTRACOM Congress is one of the most widespread congresses in Ibero-America, giving visibility to the activities of research groups focused on critical thinking and with an applied purpose.