{"id":3082,"date":"2026-01-20T15:34:39","date_gmt":"2026-01-20T15:34:39","guid":{"rendered":"https:\/\/liacom.escs.ipl.pt\/?p=3082"},"modified":"2026-01-28T14:58:28","modified_gmt":"2026-01-28T14:58:28","slug":"joao-soares-barros-conduz-programa-de-radio-sobre-marcas-branding-e-publicidade","status":"publish","type":"post","link":"https:\/\/liacom.escs.ipl.pt\/en\/publicacoes\/joao-soares-barros-conduz-programa-de-radio-sobre-marcas-branding-e-publicidade\/","title":{"rendered":"Jo\u00e3o Soares Barros hosts a radio program on brands, branding and advertising"},"content":{"rendered":"\n<p><strong>LIACOM&nbsp;<\/strong>researcher&nbsp;<a href=\"https:\/\/www.escs.ipl.pt\/en\/docentes\/joao-soares-barros\" target=\"_blank\" rel=\"noreferrer noopener\">Jo\u00e3o Soares Barros<\/a>&nbsp;is the creator and host of the radio program \u201cA Vida (Pouco) Secreta das Marcas\u201d, a weekly show broadcast on R\u00e1dio Radar, dedicated to sharing curious facts and lesser-known stories from the world of brands, branding and advertising.<\/p>\n\n\n\n<p>The program airs on&nbsp;<a href=\"https:\/\/radarlisboa.fm\/a-vida-pouco-secreta-das-marcas\/\" target=\"_blank\" rel=\"noreferrer noopener\">R\u00e1dio Radar<\/a>&nbsp;every monday, featuring episodes that explore the history of brands, identity-building strategies and relevant phenomena in commercial communication.<\/p>\n\n\n\n<p>Listen to the episodes&nbsp;<a href=\"https:\/\/open.spotify.com\/show\/4v0FFeAntqhxj1GsY0huJ1?si=25913d92592f445f\" target=\"_blank\" rel=\"noreferrer noopener\">here<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>LIACOM&nbsp;researcher&nbsp;Jo\u00e3o Soares Barros&nbsp;is the creator and host of the radio program \u201cA Vida (Pouco) Secreta das Marcas\u201d, a weekly show broadcast on R\u00e1dio Radar, dedicated to sharing curious facts and lesser-known stories from the world of brands, branding and advertising. The program airs on&nbsp;R\u00e1dio Radar&nbsp;every monday, featuring episodes that explore the history of brands, identity-building [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":3083,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[5],"tags":[],"class_list":["post-3082","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-publicacoes"],"acf":[],"_links":{"self":[{"href":"https:\/\/liacom.escs.ipl.pt\/en\/wp-json\/wp\/v2\/posts\/3082","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/liacom.escs.ipl.pt\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/liacom.escs.ipl.pt\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/liacom.escs.ipl.pt\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/liacom.escs.ipl.pt\/en\/wp-json\/wp\/v2\/comments?post=3082"}],"version-history":[{"count":5,"href":"https:\/\/liacom.escs.ipl.pt\/en\/wp-json\/wp\/v2\/posts\/3082\/revisions"}],"predecessor-version":[{"id":3118,"href":"https:\/\/liacom.escs.ipl.pt\/en\/wp-json\/wp\/v2\/posts\/3082\/revisions\/3118"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/liacom.escs.ipl.pt\/en\/wp-json\/wp\/v2\/media\/3083"}],"wp:attachment":[{"href":"https:\/\/liacom.escs.ipl.pt\/en\/wp-json\/wp\/v2\/media?parent=3082"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/liacom.escs.ipl.pt\/en\/wp-json\/wp\/v2\/categories?post=3082"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/liacom.escs.ipl.pt\/en\/wp-json\/wp\/v2\/tags?post=3082"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}