{"id":3054,"date":"2026-01-07T15:51:59","date_gmt":"2026-01-07T15:51:59","guid":{"rendered":"https:\/\/liacom.escs.ipl.pt\/?p=3054"},"modified":"2026-02-16T10:55:34","modified_gmt":"2026-02-16T10:55:34","slug":"hadassa-oliveira-publica-artigo-no-journal-of-media-ethics","status":"publish","type":"post","link":"https:\/\/liacom.escs.ipl.pt\/en\/publicacoes\/hadassa-oliveira-publica-artigo-no-journal-of-media-ethics\/","title":{"rendered":"Hadassa Oliveira publishes article in the Journal of Media Ethics"},"content":{"rendered":"\n<p><strong>LIACOM <\/strong>researcher <a href=\"https:\/\/www.cienciavitae.pt\/portal\/C41F-96AD-8F8B\" target=\"_blank\" rel=\"noreferrer noopener\">Hadassa Oliveira<\/a> is one of the authors of the scientific article \u201cThe Worst Is When You Peel It and See That There Is a Worm\u201d: A Network Semantic Analysis of Online Reactions Following Control Portugal\u2019s Controversial Instagram Post\u201d, recently published in the Journal of Media Ethics, co-authored with Rui Bruno Santos and Bruno Frutuoso Costa.<\/p>\n\n\n\n<p>Based on the analysis of 9,384 comments, the study examines public reactions to an Instagram post by the brand Control Portugal, which was removed a few hours after being perceived as transphobic by followers. The findings highlight the importance of ethical communication management, particularly in highly participatory digital environments.<\/p>\n\n\n\n<p>Access the article <a href=\"https:\/\/www.tandfonline.com\/doi\/full\/10.1080\/23736992.2025.2608239\" target=\"_blank\" rel=\"noreferrer noopener\">here<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>LIACOM researcher Hadassa Oliveira is one of the authors of the scientific article \u201cThe Worst Is When You Peel It and See That There Is a Worm\u201d: A Network Semantic Analysis of Online Reactions Following Control Portugal\u2019s Controversial Instagram Post\u201d, recently published in the Journal of Media Ethics, co-authored with Rui Bruno Santos and Bruno [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":3055,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[5],"tags":[],"class_list":["post-3054","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-publicacoes"],"acf":[],"_links":{"self":[{"href":"https:\/\/liacom.escs.ipl.pt\/en\/wp-json\/wp\/v2\/posts\/3054","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/liacom.escs.ipl.pt\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/liacom.escs.ipl.pt\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/liacom.escs.ipl.pt\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/liacom.escs.ipl.pt\/en\/wp-json\/wp\/v2\/comments?post=3054"}],"version-history":[{"count":5,"href":"https:\/\/liacom.escs.ipl.pt\/en\/wp-json\/wp\/v2\/posts\/3054\/revisions"}],"predecessor-version":[{"id":3197,"href":"https:\/\/liacom.escs.ipl.pt\/en\/wp-json\/wp\/v2\/posts\/3054\/revisions\/3197"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/liacom.escs.ipl.pt\/en\/wp-json\/wp\/v2\/media\/3055"}],"wp:attachment":[{"href":"https:\/\/liacom.escs.ipl.pt\/en\/wp-json\/wp\/v2\/media?parent=3054"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/liacom.escs.ipl.pt\/en\/wp-json\/wp\/v2\/categories?post=3054"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/liacom.escs.ipl.pt\/en\/wp-json\/wp\/v2\/tags?post=3054"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}